Stop Free Charging: EdTHO Value Mapping

A First-of-Its-Kind Creative Pricing & Value Mapping Crash Course by S.U.A Academy

The creative industry has normalised undercharging, free proposals, vague scopes, and endless revisions for far too long.

Many creatives struggle not because they lack talent — but because they were never taught how to value their work, structure their pricing, or confidently communicate their worth.

That ends here.

Stop Free Charge: EdTHO™ Value Mapping is a powerful 1-Day Crash Course designed to help designers, creatives, and industry practitioners understand how to position their value, structure their fees, and stop falling into unsustainable pricing habits.

Led by Ed Mun — widely known in the industry for his bold stance on creative sustainability and value-driven practice — this session introduces the EdTHO™ Value Mapping System, a practical framework developed from real-world industry experience.

This is also believed to be the first time such a value-mapping and fee-structuring course is being openly conducted in the market, specifically tailored for creatives and designers facing pricing, negotiation, and sustainability challenges.

Event Details

Date: 23 May 2026 (Saturday)
Time: 10:00AM – 5:00PM
Venue: S.U.A Academy (Phileo Damansara 1, Block F)
Format: Hybrid (Physical + Virtual)

What You’ll Learn

• How to calculate and structure your creative fees with clarity
• How to confidently communicate your value to clients
• How to avoid undercharging and price wars
• How to better control project scope and expectations
• Why “free design culture” is damaging the creative industry
• How value mapping changes the way clients perceive your work
• Practical ways to improve creative sustainability and profitability

Key Takeaways

Participants will receive:

• EdTHO™ Fee Calculation Worksheet
• Basic Project Contract Template
• Real-world pricing insights rarely shared openly in the industry
• Actionable negotiation and positioning frameworks for creatives

Whether you are an interior designer, graphic designer, creative freelancer, architect, content creator, or creative entrepreneur — this session is designed to help you stop guessing your value and start charging with confidence.

Seats are limited.

REGISTER HERE to start knowing your worth. Start charging with confidence. Start earning what your creativity truly deserves.

See you there!